Generative AI Workshop
Generative AI Workshops for Marketing, Creative and Leadership
From practice, not tool demos. From direction, strategy and production.
workshops

Overview
Our workshops combine creative strategy, film direction and hands-on generative AI production. We don't teach isolated tools — we build the ability to place generative AI accurately in the context of your communication and production.
For
Who this is for
- Marketing teams
- Creative departments
- Agencies
- Communications departments
- Innovation and leadership
- Production teams
Use cases
Typical use cases
- Grounded orientation for leadership circles
- Practical introduction for marketing and creative teams
- In-depth programmes for internal production teams
- Combination of keynote, workshop and sparring
- Working out first content or campaign approaches on your own case
Deliverables
What you receive
- Format on demand: keynote, half or full day, multi-part programme
- Case-based exercises on real briefs
- Evaluation framework for tools and workflows
- Handouts and templates
- Recommendations on governance, rights and ethics
Production
Production options
- 90-minute keynote or executive session
- Half-day workshop
- Full-day intensive workshop
- Multi-part team programme
- Custom in-house format
Approach
How GOODARTSY works
We bring 16+ years of experience in direction, campaign production and visual communication to the table — and place generative AI in exactly that context. No tool show. No hype. Clear judgement on what works today, what doesn't yet and how it fits into your work.
FAQ
Frequently asked questions
What prior knowledge do participants need?
None specifically. We tailor depth and exercises to the team — from leadership rounds to production teams.
Are there fixed prices?
Prices are defined based on format, group size and preparation. Please get in touch — we'll send a proposal after a short brief.
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Contact
Have a brief in mind?
Send us a short outline. We'll come back with a first assessment.