Product photos & packshots
Product photography — studio, hybrid or AI-generated
Packshots, cutouts and scene imagery in one consistent visual language — for shop, marketplace and campaign.
Overview
Product images decide clicks and conversions, and they are never needed only once: new colours, new bundles, new season, new marketplace. GOODARTSY produces product imagery as a system rather than a one-off shoot — photographed for real, extended hybrid, or fully generative, depending on what accuracy and budget require.
Image types
What gets produced
- Packshots and cutouts on white for shop and marketplace
- Scene imagery with context, light and materiality
- Lifestyle and in-use imagery with environment
- Detail and material shots
- Series for colours, variants and bundles
Production routes
Studio, hybrid or generative
- Studio: real product, controlled light, maximum material accuracy
- Hybrid: real product shot placed into generated environments — one shoot, many worlds
- Generative: complete image worlds from CAD data or reference material when no sample exists
Platforms
What the channels require
Marketplaces, shop systems and social channels differ in cutout, image size, product fill and text policies. We deliver the right version per channel from the same production instead of cropping afterwards.
Process
From reference to full image set
Briefing and reference review, look development on one lead motif, approval, then production of the full set. Because the look is approved before the series, the visual language stays consistent across every article.
Services
Where this work actually happens.
AI Photoshoots
AI Photoshoots
Imagery with art direction — beyond stock and generic prompts.
photo
AI Product Photography
AI Product Photography
Product images that match the product — not just the AI.
product
Scalable AI Content
Scalable AI Content
Content systems with a signature — not conveyor-belt material.
content
Selected work
Recent productions.
Product Worlds — study
Product Worlds
Visual Exploration · 2025Visual study on embedding real products in generative environments.
Beauty Campaign Study — visualisation
Beauty Campaign Study
Independent Concept · 2026Campaign study on consistent characters and light worlds for beauty brands.
FAQ
Frequently asked questions
What do product photos cost?
Individual packshots sit in the low three figures per article; image sets with scenes and variants are considerably higher. The drivers are article count, image types and whether production is photographic or generative.
Do you need the physical product?
For studio and hybrid production, yes. Fully generative imagery is possible from CAD data or very good reference photography — in that case we check material accuracy against the source especially carefully.
Are AI-generated product images allowed on Amazon?
Marketplaces require that the depicted product matches the delivered product and set formal requirements for the main image. We keep the product depiction and the image specifications compliant; generative work applies to environment and light, not to the product. We check the applicable platform guidelines before delivery.
How do you ensure colour accuracy?
Through reference samples, colour values from your brand guidelines and an approval step on the lead motif. For critical materials we recommend a real photograph as the base.
Do we get cutouts with transparent backgrounds?
Yes. Cutouts are delivered as PNG with transparency and additionally on pure white, plus the format variants for your channels.
How quickly can new variants be produced?
Once the look is set, additional colours, bundles or seasonal worlds usually take a few days — a re-shoot is generally not required.
Who owns the images?
Usage rights sit with you within the agreed scope — defined by term, territory and channel. Your product and brand assets remain yours.
Can you deliver moving image from the same production?
Yes. Loops, short product clips and social versions come out of the same setup, which keeps still and moving image consistent.
Perspectives
More on how we work.
ai video production for brands
AI Production
AI Video Production in 2026: What Brands Can Really Create With Generative AI Today
Generative AI has fundamentally changed video production within just a few years. But there is still a world of difference between an impressive AI clip and a professional campaign.
ai campaigns
Campaigns
AI in Advertising 2026: 12 Current Campaigns and What Brands Can Learn From Them
From Super Bowl commercials to digital models, generative AI has firmly entered mainstream advertising in 2026. But while some brands use AI to unlock genuinely new creative possibilities, others face massive backlash.
Contact
A range that needs imagery?
Send us article count, channels and existing material — we will propose a production route and an image package.